Boosts lead generation and email marketing.
One of the things that businesses are investing on is lead nurturing and led generation. This is putting the effort to turn potential buyers into actual buyers. Through chatbots, you are in a position to target the right buyer. A business can be able to determine potential buyers from the inquiries they make and feedback they make regarding the services. Interacting through chatbots makes it easy for one to persuade the buyer to buy their products and services through email marketing.